Choosing And Working With Your Venture Firm
Marc Weiser, Managing Director, RPM Ventures
Selecting a venture capital firm can be demanding, but ensuring you pick the right resource for the right reasons can make the task more rewarding. Often entrepreneurs go through what they consider a rigorous vetting process but focus on the wrong criteria. It’s usually a mistake, for example, to pick a venture firm based only on the valuation they offer you, their past portfolio, or firm reputation. As an entrepreneur, you’re establishing a relationship with a partner, not a firm. If the partner you are working with is on eight boards of directors, you won’t get a lot of his time and not have a beneficial relationship regardless of the firm’s reputation. A partner in a smaller or lesser known firm, however, may have the special expertise you’re seeking and much more time to invest, along with the firm’s dollars.
To read this article in its entirety, please visit American Venture Magazine.
